Digital PR for founders, experts & growing brands

Get featured in the news. No coverage, no fee.

Organic coverage on real media sites, written and pitched for you.

  • No coverage, no fee
  • AU, UK, EU & US media
  • Based in Australia
Affordable digital PR

The Get Featured Campaign.

Real stories, written and pitched for you, landing on genuine media sites.

Coverage we’ve landed includes news.com.au, MSN, Sky News, Body+Soul, YourLifeChoices, Stockhead and RPA Magazine.

No coverage, no fee.

If your campaign doesn’t land coverage, you don’t pay the campaign fee. Full terms are in your proposal.

What coverage does for you

Three things change when the press knows your name.

Reach

your wider audience

Get in front of readers who’d never have found you.

Build

your reputation

Being quoted makes you the obvious expert.

Increase

your traffic & DR

Features send visitors and earn links to your site.

Our process

We turn your expertise into media coverage.

Our secret: we think like journalists.

01

Uncover your story

A short call, then we research the angles editors want.

02

Build the narrative

We shape your insights into a story, adding data where it helps.

03

Pitch the right journalists

Targeted by industry and country. We tell you the moment you land.

[ 01 ] Why PR

Ads rent attention. Coverage earns trust, and it keeps working long after the story runs.

You can be the best at what you do and still be invisible. Digital PR gets other people to vouch for you.

[ 02 ] What we create

We position you as the expert.

Interesting data plus your expert commentary: exactly what journalists look for.

01 / EXPERT COMMENTARY

You’re the expert they quote.

Useful, practical advice from you, quoted in the press.

“Expert reveals 3 tips on …”
02 / DATA-DRIVEN

Numbers make news.

We find the figures that turn an opinion into a headline.

03 / REACTIVE & CREATIVE

Ride what’s trending.

Timely angles on conversations already happening.

04 / GUEST FEATURES & POSTS

Borrow an audience.

Guest spots with creators and blogs, earning links back.

Guest postsCreator featuresEarned links
[ 03 ] Why it works

Get recommended by people, search engines and AI.

The best marketing for AI answers

AI assistants like ChatGPT and Gemini build their answers from sources they trust. The more credible places your name appears, the more likely you are to be part of the answer when someone asks who to call.

you

A direct lift for your SEO

Coverage on credible, high-traffic sites often comes with backlinks, and links from trusted sites are one of the strongest signals search engines use to judge authority. Earn more of them and your Domain Rating and rankings have a far stronger foundation.

What is DR?

Domain Rating is a 0 to 100 score, popularised by the SEO tool Ahrefs, that estimates the strength of a website’s backlinks. Search engines don’t use DR itself, but they do weigh what it measures: who links to you.

What is a backlink?

A link from another website to yours. Search engines treat it like a public recommendation, and links from respected publications count the most.

Questions

Before you ask.

An organic, editorial feature or mention of you or your business on a genuine media or publication website. Paid advertorials and sponsored posts don’t count, and we don’t use them.

Nobody honest can. Journalists decide what runs. What we can do is target the publications that fit your story and your audience, and pitch them properly. That’s why our guarantee is about getting you coverage, not about naming the outlet in advance.

It depends on the story and the news cycle. Reactive pieces can land quickly when the timing is right, while data-driven campaigns take longer to build but tend to travel further. You’ll get a realistic picture on your free consultation.

Often, yes. Online publications frequently link to the sources they quote, and we pitch with that in mind. Whether a link is included is ultimately the publisher’s call.

Very little. A short discovery call to start, then quick input when a journalist wants your comment. We handle the research, writing and outreach, and nothing goes out under your name without your approval.

Australia, the United Kingdom, Europe and the United States, and we can narrow to specific locations and industries within them.

Once you’re featured, you get logos of the publications that covered you, ready to use on your website, social profiles and proposals. It means the coverage keeps building trust long after the story runs.

Your story is worth telling.

No coverage, no fee. From $1,200 AUD.